Toyota will highlight the increasing relevance of Hybrid vehicles together with its 65-year heritage and QDR leadership at the Frankfurt motor show on September 16-24.
Highlight of the stand will be the Toyota C-HR Hy-Power concept, a design study developed by Toyota's European Design Centre (ED2).
It is designed to emphasise C-HR's emotional and powerful look, while hinting at future expansion of Toyota's hybrid powertrain line-up within its core models.
Toyota's heritage and leadership in QDR (quality, durability and reliability) is represented by the new LandCruiser Prado.
It has a body-on-frame construction to take people wherever they want to go and bring them back.
Toyota launched the first volume-production hybrid vehicle, Prius, in Japan in 1997.
In Australia it offers Hybrid Camry, Corolla, Prius, Prius c and Prius v.
